Browsing: GEO

6. Should we invest in GEO, or is it just chasing a fad?Both can be true. A lot of what’s…

What even is SEO? Back (5+ years ago), when I was working as a consultant, most of our clients had…

Every few years, a shiny new acronym takes over the SEO industry. This time, it’s Generative Engine Optimization (GEO), and…