Close Menu
  • Home
  • Altcoin
  • Bitcoin
  • Crypto
  • Forex
  • Online Money
What's Hot

MA Crosses MT4 Indicator – ForexMT4Indicators.com

October 10, 2025

Google Search Ranking Volatility Heats Up October 7th and 8th

October 10, 2025

Analyst Predicts XRP Could Stand Among The ‘Greatest’ Assets In Modern History

October 9, 2025
Facebook X (Twitter) Instagram
  • Altcoin
  • Bitcoin
  • Crypto
  • Forex
  • Online Money
Facebook X (Twitter) Instagram
Cointelegraphe
  • Home
  • Altcoin
  • Bitcoin
  • Crypto
  • Forex
  • Online Money
Cointelegraphe
Home»Online Money»SEO Content Has a Packaging Problem — Whiteboard Friday
SEO Content Has a Packaging Problem — Whiteboard Friday
Online Money

SEO Content Has a Packaging Problem — Whiteboard Friday

adminBy adminOctober 18, 2024No Comments3 Mins Read
Share
Facebook Twitter LinkedIn Pinterest Email



What I believe and why I think SEO content has a packaging problem, is because the traditional way that we, as SEO content creators, have been encouraged to create content looks like this. Right? If we’re talking about any particular topic, let’s say, “how to train for a marathon,” it’d be very common for us to include a section, in the above-the-fold experience, that talks about what a marathon is.

Again, back to the fact that Google is not only answering the “What is a marathon?” for us. They’re also measuring how users are engaging with our content. And if somebody who’s searching for “how to train for a marathon,” lands on your content and sees this above the fold that says, “what is a marathon?” Guess what? Chances are they’re going to bounce. You’re going to be counted as a bad click, and you might lose some rankings and some traffic.

So, instead, what are you supposed to do? The answer is good news, right? We have already created the content, and it’s a matter of repackaging what we’ve already created. So instead of targeting the keyword “how to train for a marathon,” “do email marketing,” “start on a particular diet”? We have to understand that users care about different perspectives given the topic, and this how query can actually be broken into a variety of different perspectives that the user is likely to care about within their search journey. Things like: “What to consider before training for a marathon.” “Mistakes I made while starting a particular diet.” “Reasons not to do email marketing or TikTok marketing” and “Should I even get into SEO in this day and age?”

These as perspectives are going to be much more engaging and click-worthy for the end user, and they are going to have content above-the-fold experiences that are how I did this. How I did email marketing, how I tested subject lines to improve our open rates by 40%, instead of the “how to do email marketing?” “What is email marketing?” Test your subject lines, right? Very, very different but similar content.

Again, that is why I believe SEO content has a packaging problem. More or less, the content that we’re producing is there. We just need to infuse it with more firsthand, relatable experiences that people are going to trust, and the future of your success and SEO content, I believe, hinges on your ability to think about the user and not the search engine. Thank you.



Source link

Content Friday Packaging Problem SEO Whiteboard
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
admin
  • Website

Related Posts

Google Search Ranking Volatility Heats Up October 7th and 8th

October 10, 2025

How to Plan Your Instagram Feed with a Feed Planner

October 8, 2025

Effective List Building Techniques for Online Course Creators

October 7, 2025

The Real Edge in AI Marketing is Human Thinking

October 5, 2025
Add A Comment
Leave A Reply Cancel Reply

Top Insights

MA Crosses MT4 Indicator – ForexMT4Indicators.com

October 10, 2025

Google Search Ranking Volatility Heats Up October 7th and 8th

October 10, 2025

Analyst Predicts XRP Could Stand Among The ‘Greatest’ Assets In Modern History

October 9, 2025

Daily Broad Market Recap – October 8, 2025

October 9, 2025
ads

Subscribe to Updates

Get the latest creative news from Cointelegraphe about Crypto, bItcoin and Altcoin.

About Us
About Us

At CoinTelegraphe, we are dedicated to bringing you the latest and most insightful news, analysis, and updates from the dynamic world of cryptocurrency. Our mission is to provide our readers with accurate, timely, and comprehensive information to help them navigate the complexities of the crypto market.

Facebook X (Twitter) Instagram Pinterest YouTube
Top Insights

MA Crosses MT4 Indicator – ForexMT4Indicators.com

October 10, 2025

Google Search Ranking Volatility Heats Up October 7th and 8th

October 10, 2025

Analyst Predicts XRP Could Stand Among The ‘Greatest’ Assets In Modern History

October 9, 2025
Get Informed

Subscribe to Updates

Get the latest creative news from Cointelegraphe about Crypto, bItcoin and Altcoin.

Please enable JavaScript in your browser to complete this form.
Loading
  • About us
  • Contact Us
  • Shop
  • Privacy Policy
  • Terms and Conditions
Copyright 2024 Cointelegraphe Design By Horaam Sultan.

Type above and press Enter to search. Press Esc to cancel.