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Chloe Varnfield, a digital marketing specialist at Atelier Studios with nearly eight years in PPC, joined me to share the mistakes that shaped her career — and the lessons every advertiser should take from them. When Google sneaks settings past you Chloe’s first story centers on Google’s account-level automated assets setting — a feature so well hidden that many advertisers don’t know it exists until a client sends a screenshot asking why their headline looks completely wrong. The setting, buried behind a three-dot menu, defaults to “on”, meaning Google can automatically generate and serve headlines advertisers never wrote or approved.…
Welcome to this week’s publication of the Market’s Compass Crypto Sweet Sixteen Study #231. The Study tracks the technical condition of sixteen of the larger market cap cryptocurrencies. Every week the Studies will highlight the technical changes of the 16 cryptocurrencies that I track as well as highlights on noteworthy moves in individual Cryptocurrencies and Indexes. As always, paid subscribers will receive this week’s unabridged Market’s Compass Crypto Sweet Sixteen Study sent to their registered email Sundays. Past publications including the Weekly ETF Studies can be accessed by paid subscribers via The Market’s Compass Substack Blog.An explanation of my objective…
We’re thrilled to announce that PI is available for trading on Kraken! Funding and trading PI trading is live as of March 13, 2026. To add an asset to your Kraken account, navigate to Funding, select the asset you’re after, and hit ‘Deposit’. Make sure to deposit your tokens into networks supported by Kraken. Deposits made using other networks will be lost. Here’s some more information about this asset: Pi Network (PI) Pi Network (PI) is a social cryptocurrency, developer platform, and ecosystem designed forwidespread accessibility and real-world utility. Founded in 2019 by Stanford Ph.Ds Dr. NicolasKokkalis and Dr. Chengdiao…
Looks like the chatter about Google hitting LLM-focused self-serving (and utterly trash) listicles has heated up a bit recently. I’ve seen a few cases across social where people are showing a more recent algorithmic hit on sites using this tactic. Here is an example from Lily Ray, who notes she now has “a list of about 30 sites that fit this exact criteria.”Found another site with 200+ “best” listicles – this one is a very expensive exact-match domain owned by an SEO agency, where the #1 best company in each listicle is either that agency or the EMD itself.It…
The Crypto Closeout is a new weekly live show co-branded by NinjaTrader Live and Kraken, and it’s exactly what the crypto trading community has been missing. Hosted by Dylan (@TraderMayne) and Rick (Ponzi Trader, @buyerofponzi), the show goes live every Sunday at 7 p.m. ET, completely free, no paywall, no subscription required. What is The Crypto Closeout? Think of it as your pre-week ritual. One hour of live crypto market coverage, professional trade setups, macro outlook, and sit-down interviews with some of the most respected voices in the space. All happening live, in real time, every single week. This isn’t…
Traditional collateral management still relies on inefficient, outdated systems that cost financial institutions millions each year in unnecessary operational expense and lost interest earnings. Tokenisation offers a potential fix — but only when it makes assets genuinely mobile and deployable across workflows, rather than simply representing value on-chain. With technical, operational and regulatory hurdles now starting to clear, early-movers stand to capture some of the biggest gains. Tokenised real-world assets (RWAs) — excluding stablecoins — surpassed $25 billion in on-chain value in March 2026, nearly quadrupling from roughly $6.4 billion the previous year. Yet a large share of those assets…
There’s an old saying that goes something like “Success happens when opportunity meets preparation”. Hopefully, by the end of today’s lesson, you will understand just how applicable that saying is to trading success and why it’s so important to be an anticipatory trader instead of a reactive one. If you take a close look at any successful trader or business person in any industry, you will find they did not achieve success by being reactionary and acting without a plan. Every success story, whether in business, trading, professional sports or anything else, always is based in planning, in anticipating what…
The model breaks visibility into four quadrants:Open areas known to your brand and customersHidden areas you haven’t communicated to your audienceBlind spots you’ve missed about how customers perceive your brandWhat is unknown to bothEach requires a different response:Open areas: strengthen entity confidenceThis is your core brand identity so, you need to reinforce entity recognition. Gus Pelogia has a guide to building an Entity Tracker that measures how strongly your brand is associated with specific topics. If confidence drops below certain thresholds, you risk exclusion from knowledge graphs.Use the same terminology repeatedly to improve consistency across board and enforce semantic precision. LLMs…
How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview In this Finance Magnates executive interview, Dora Christofi, Head of Marketing at Finance Magnates, speaks with Herman Shaho, Co-Founder & CPO at Axcera, about what prop firms often…
A popular crypto analyst believes Bitcoin’s (BTC) price will plummet in a matter of weeks. In a new market update, Benjamin Cowen tells his 986,000 YouTube subscribers that Bitcoin remains in a bear market and could drop below $60,000 by the end of March based on historical precedence. “Look at the bear market structure. You see how it was trending up. You set a low at $80,000, and then the market trended up for two months, basically, before breaking down. And where did it find support? $60.000. And guess what’s been happening since $60,000. Bitcoin is generally trending up. You…